An investment in the services of New Beginnings Web & Marketing has catapulted local corporate public relations and communications services provider, Rubicomm, into a leadership position within the ultra-competitive business marketing space.

New Beginnings Web & Marketing, a web/media consulting, hosting and development services provide, recently completed the website for the Gauteng-based PR firm, headed up by director Gloria Malan.

According to Malan, aside from having a clear look & feel, it was important for the site to feature what she refers to as “a mini virtual press office” facility and blogs that could be updated regularly and easily.

“It was crucial that the website reflected the growth of the company and also helped to support client services. Articles are posted on a daily or weekly basis depending on the requirements of each client. I also wanted live twitter feeds from Rubicomm’s twitter page and top news RSS feeds on the site, which can be seen on the home page,” said Malan.

One of the key challenges was to have this completed in a very short timeframe.

This did not present a problem for the experienced team at New Beginnings Web & Marketing – they applied their plan with precision and completed the project in just two weeks.

“We knew we had a gem with New Beginnings Web & Marketing. The company is relatively new and we believe in new talent and providing emerging companies with the platform to demonstrate their expertise and the value of their offerings,” adds Malan.

Although its still early days for New Beginnings Web & Marketing, the company is run by experienced web and media professionals who understand the fundamental importance of online presence for businesses in the communications game.

“It was a comfortable fit for us,” says Dawie Hanekom, MD at New Beginnings Web & Marketing. “Rubicomm knew what they wanted and why, we simply applied our expertise to formulate a plan that worked and applied it. It is a mutually beneficial association.”

The company has provided Rubicomm with a modern looking, but straightforward, clean site (www.rubicomm.co.za) that provides information, links to the social graph and generates valuable exposure – very much in accordance with the PR firm’s tag line Communication that Moves!